$1.99 or $2.99?

The best bar of shaving soap I know of is at Whole Foods -- the ingredients are wholesome, cruelty-free and whatnot, the packaging couldn't be more minimal (paper wrapping), and the cost is a mere $2.99. But to buy this virtuous product one needs to drive 70 miles. My local Rite Aid, which is less than a mile from home, also sells a round bar of shaving soap, slightly larger, with plastic packaging inside the cardboard box, made in Texas of Lord knows what, and a mere $1.99.

Environmentally speaking, which is the better choice? Which one would you buy?